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“Houston. It’s Worth It”

"Houston. It's Worth It" ("HIWI" for short) began in 2004; the unusual city promotional campaign acknowledges Houston's many problems, but declares that the city it…

“Houston’s Hot”

"Houston's Hot" was the slogan when President George Bush held an 1990 Economic Summit in Houston. Some people have stated that some advertising person received a fortune for stating…

“How ‘bout them Cowboys?”

"How 'bout them Cowboys!" is what Dallas Cowboys coach Jimmy Johnson said on January 17, 1993, after a 30-20 victory over the San Francisco 49ers that would send the Cowboys into…