The New York Times newspaper published from a building at 229 West 43rd Street in Manhattan from 1913 until 2007. The Times was then called the “Old Lady of 43rd Street”—an echo of the nickname the “Old Lady of Threadneedle Street,” long-used for the Bank of England.
   
“The New York Times, the old lady of West Forty-third Street” was printed in the Yonkers (NY) Statesman on June 4, 1931. “The Old Lady of Forty-third Street” was printed in The Morning Telegraph (New York, NY) on October 20, 1937. “The Prim Old Lady of 43rd Street (The N.Y. Times)” was printed in a Walter Winchell newspaper column in the Augusta (GA) Chronicle on August 1, 1953.
 
The Times has been called the “Gray Lady” since the 1950s.
     
     
Wikipedia: The New York Times
The New York Times (sometimes abbreviated as the NYT and NYTimes) is an American newspaper based in New York City with worldwide influence and readership. Founded in 1851, the paper has won 127 Pulitzer Prizes, more than any other newspaper. The Times is ranked 18th in the world by circulation and 3rd in the U.S.
 
Wikipedia: 229 West 43rd Street
229 West 43rd Street, formerly known as The New York Times Building, is an 18-story office building, located at 229 West 43rd Street between Seventh and Eighth Avenue near Times Square in Manhattan, New York City. It was the headquarters of The New York Times newspaper from 1913 through 2007. Currently, the office portion of the building is owned by Columbia Property Trust while Kushner Companies owns the first six floors as a retail and entertainment complex.
     
Old Fulton NY Post Cards
4 June 1931, Yonkers (NY) Statesman, “Tut Tut, Grandma!” (editorial), pg. 8, col. 2:
But now the New York Times, the old lady of West Forty-third Street—and in its highly credited editorial columns, mind you—uses the same lowly word “lousy.”
 
20 October 1937, The Morning Telegraph (New York, NY), “The Town in Review” by Beau Broadway, pg. 1, col. 6:
The Old Lady of Forty-third Street is not exercising as much censorship over its ad copy as it used to.
     
18 November 1939, New York (NY) Herald Tribune, “Views of Sport” by Stanley Woodward, pg. 15, col. 2:
The place is so crammed that your reporter and Allison Danzig, representing the old lady of Forty-third street, have accepted the hospitality of Harry Ellinger, Dartmouth line coach, and are occupying “Birdies’ Rest,” his caracallan apartment over the town library.
     
29 November 1945, Daily Worker (New York, NY), “Political Scene: Old Labels and New Meanings” by Adam Lapin, pg. 6, col. 2:
The pompous old lady of 43 St., the New York Times, suggests editorially that it is going on now more hotly than ever in the Senate argument on the Connally bill to implement the United Nations Organization.
 
1 October 1947, The Call (New York, NY), “Pen and Scalpel” by McAlister Coleman, pg. 5, col. 4:
But today I am taking my hat off to The Old Lady of Forty-third Street.
   
16 October 1949, Lansing (MI) State Journal, “The New York Letter: A Good Competitor” by Charles B. Driscoll, pg. 8, col. 4:
It has been good competition, and has made the Old Lady of Forty-Third st. pick up her petticoats and break into a trot, many times.
     
30 September 1951, Dallas (TX) Morning News, “All the News Fit to Print” by Dick West, pt. 5, pg. 1, col. 7:
The the Old Lady of Forty-third street would no longer be unique.
 
13 May 1952, Huntsville (AL) Times, “Sports Comment” by Joe Williams, pg. 6, col. 4:
Four years ago, it was suggested in this space that horse betting off the track be legalized, a suggestion which has since been echoed by the Old Gray Lady of 43rd St., The New York Times, and more recently by Henry Luce’s Magazine.
 
1 April 1953, Augusta (GA) Chronicle, Walter Winchell syndicated column, pg. 5, col. 4:
The Prim Old Lady of 43rd Street (The N.Y. Times) has given the Go-Light to Meyer Berger to conduct a col’m on The Town.
   
Old Fulton NY Post Cards
5 December 1954, New York (NY) Post, “It Happened All Over…” by Paul Sann, pg. 6M, col. 3:
The Times found Cohn’s blues fit to print but Roy said he wasn’t through with that crowd. Means to polish off the Old Lady of Forty-third Street in a major speech next week.
   
Google Books
A Canterbury Tale:
Experiences and Reflections, 1916-1976
By John Cogley
New York, NY: Seabury Press
1976
Pg. 106:
Certainly any event to which the good, grey lady of Forty-third Street gave so much attention must be worthy of public concern.
   
Google Books
Across and Down:
The Crossword Puzzle World
By Eugene T. Maleska
New York, NY: Simon & Schuster
1984
Pg. 16:
The puzzle had obviously proved its staying power and was deemed respectable enough for “the good gray lady of 43rd Street.”
 
Time magazine
Tarting Up The Gray Lady Of 43rd Street
Readers and staffers wonder: Can the New York Times be both naughty and nice?
By Richard Lacayo Monday, May 06, 1991
The New York Times has long had more in common with the Congressional Record than with its distant cousins, the tabloids.
   
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# What is nicknamed as “The Great Lady of 43rd Street”?
=> New York Times.
# Which is India’s oldest National Park?
=> Corbett.
9:24 AM · May 16, 2011·SmsTweets