FOMOH or FOMOOH (Fear Of Missing Out on Hockey)

“FOMO” (Fear Of Missing Out) has been cited in print since 2004. For the 2013 NFL football season, Verizon advertised “FOMOF” (Fear Of Missing Out on Football). A September 2013 FOMOF commercial featured NFL player Drew Brees.

Verizon aired an October 2013 commercial about “FOMOH” (sometimes spelled “FOMOOH”)—“Fear of Missing Out on Hockey.” “FOMOF,” “FOMOH” and “FOMOOH” have not been trademarked.

Word Spy
FOMO
n. The fear of missing out on something interesting or fun, particularly when it leads to obsessive socializing or social networking. Also: fomo.
(...)
Earliest Citation:
“It’s a great event; I feel like I have to go, since it’s free for me. The real reason is this thing called FOMO; it’s a disease, the Fear Of Missing Out syndrome,” says Acacia. “She has to go to every festival,” adds Erin, “and now she has me coming along.”
—“Why Reggae?,” North Coast Journal, August 12, 2004
Notes:
FOMO was recently nominated for both Word of the Year and Most Useful word by the American Dialect Society.

YouTube
NHL GameCenter Premium on Verizon #FOMOH Moving In ft. Dustin Brown
Verizon Wireless
Published on Oct 25, 2013
Fight the fear of missing out on hockey. Download NHL GameCenter and get a Free Premium Upgrade on all Verizon tablets and 4G LTE smartphones. Enjoy exclusives like Live NBC National Games and NBC’s Inside the Glass.

Twitter
Jamaal Al-Din
‏@verizon227
227’s YouTube Chili’ NHL GameGame Center Premium from Verizon #FOMOH Moving In:
NHL Game… http://bit.ly/1aib4fz Jamaal Al-Din - NFL
8:14 AM - 25 Oct 13

Twitter
D€€Z¥
‏@Callafan24
#fomooh
Bahahaha
5:25 PM - 31 Oct 13

Twitter
Bob P
‏@CaptainTayvz19
“Fear Of Missing Out On Hockey” ... Why do they call it FOMOH and not FOMOOH?
7:55 PM - 2 Nov 13

YouTube
NHL GameCenter Premium on Verizon #FOMOH Hospital ft. Alex Ovechkin & Brooks Laich
Verizon Wireless
Published on Nov 4, 2013
Fight the fear of missing out on hockey. Download NHL GameCenter and get a Free Premium Upgrade on all Verizon tablets and 4G LTE smartphones. Enjoy exclusives like Live NBC National Games and NHL On The Fly.