“Pilates? I thought you said pie and lattes”

“Pilates? Oh (heavens/hell) no! I though you said pie and lattes” is a jocular line that has been printed on ecards, shirts and GIFs. “If you’d stop eating pie and lattes, you’d not need to do Pilates” was posted on the newsgroup rec.arts.comics.strips on September 6, 2006. “There’s a sign at Jim & Patty’s coffee that says: Not Pilates - Pie & Lattes!” was posted on Twitter on August 29, 2008.
 
The full saying went viral in 2013. “Pilates?  I thought you said pie lattes” was posted on Twitter on January 5, 2013. “Pilates? Oh heavens no I thought you said pie and lattes!” was posted on Twitter on June 15, 2013. “Pilates? Oh, hell, no! I thought you said pie and lattes” was posted on Twitter on June 30, 2016.
 
   
Wikipedia: Pilates
Pilates (/pɪˈlɑːtɪz/; German: [piˈlaːtəs]) is a physical fitness system developed in the early 20th century by Joseph Pilates. Pilates called his method “Contrology.” It is practiced worldwide, and especially in western countries such as Canada, the United States and the United Kingdom. As of 2005, there were 11 million people practicing the discipline regularly and 14,000 instructors in the United States.
 
Google Groups: rec.arts.comics.strips
Premature Synchronicity
Rob Wynne
9/6/06
(...)
> Which raises the interesting question of how you’d write “pilates”
> phonetically. Pielatties?
>
 
If you’d stop eating pie and lattes, you’d not need to do Pilates.
 
Twitter
Andrine
‏@andrine
there’s a sign at Jim & Patty’s coffee that says: Not Pilates - Pie & Lattes!
12:41 PM - 29 Aug 2008
 
Twitter
Leslie Womack
‏@crewmom
Pilates—Not to be confused with Pie and Lattes.
7:07 PM - 27 Jan 2009
 
Twitter
BronaCos
‏@bronacos
Thanksgiving advice from my trainer at Triomph Gym, Brooklyn: “Think Pilates, not “Pie & Lattes!!”
3:28 PM - 23 Nov 2009
 
Twitter
ʕ´･㉨･`ʔ
‏@YaraBear
Pilates?  I thought you said pie lattes.  *stuffs face with coffee & pastries*
8:58 PM - 5 Jan 2013
 
Twitter
❁Kylie Personette❁
‏@KyliePersonette
Pilates? Oh heavens no I thought you said pie and lattes!
10:21 AM - 15 Jun 2013
 
Twitter
JCD
‏@honeybadgerxc
“Pilates? God no, I thought you said pie and lattés…”
3:04 PM - 30 Jun 2013
 
Twitter
Fellatio Alger
‏@chocl8girl
Pilates? Oh, hell, no! I thought you said pie and lattes.
5:10 PM - 30 Jun 2013
 
Twitter
Le
‏@LeahSavitt
Pilates? Oh goodness no. I thought you said “pie and lattes.”
7:52 PM - 30 Jun 2013
 
Google Groups: The Grif.net
07/09/13 Grif.Net - MORE Status Updates from Friends
Dr. Bob
7/9/13
(...)
Pilates?  Oh, my.  I thought we were going for “pie” and “lattes”.
     
Google Books
BRONAGH
a slater brothers novella
By L.A. Casey
Published by author
2015
Pg. ?:
”Pilates?” I repeated. “Oh, Jesus Christ, no. I thought you said pie and lattes.”
 
YouTube
Pie and Lattes (or Pilates?)
Madeleine Frost
Published on Sep 3, 2015
Pie and Lattes or Pilates? Vlog_012 *Date was actually 09-01-15! oops!