Little Sleazers (Little Caesars nickname)

Little Caesars started its pizza chain restaurants in Michigan in 1959. The nickname “Little Sleazers” has been cited in print since at least 1990.
   
 
Wikipedia: Little Caesars
Little Caesars is a pizza chain, estimated to be the 4th largest in the United States. The Little Caesars headquarters is located in the Fox Theatre building in Downtown Detroit, Michigan.
     
Google Groups: rec.humor
Newsgroups: rec.humor
From: .(JavaScript must be enabled to view this email address) (Steve Cirian)
Date: 5 Sep 90 13:25:42 GMT
Local: Wed, Sep 5 1990 8:25 am
Subject: Re: Beer
 
Little Ceasar’s = Little Sleazers
     
Google Groups: rec.food.cooking
Newsgroups: rec.food.cooking
From: .(JavaScript must be enabled to view this email address) (Doris Woods)
Date: 12 Nov 91 21:50:18 GMT
Local: Tues, Nov 12 1991 4:50 pm
Subject: Re: Chain Pizza (heavy in the stomach?)
 
Maybe Domino’s does but I worked for a Little Sleazers 😊 (Ceasers) and they make their own sauce and dough etc.
 
25 September 1996, St, Paul (MN) Pioneer Press, “Load that crust with screamers and squealers,” pg. 1F:
Little Sleazers—Derogatory term for a competing chain, Little Caesars.
     
Google Groups: rec.food.cooking
Newsgroups: rec.food.cooking
From: Kurt Foster

Date: 1999/07/22
Subject: Little Sleazers
 
The corporate Little Caesars Pizza stores in Canon City, Colorado Springs, and Denver have all been closed.
 
Straight Dope Message Board
What are your pet nicknames for various products/businesses?
Litoris
03-27-2008, 12:36 PM
Little Sleazers