Cowboys and Culture (Fort Worth slogan)

Fort Worth has been called “Cowtown” and “Where the West begins.” Beginning at least 1974, the Fort Worth Convention and Visitor’s Bureau advertised the city’s “cowboys and culture.”
 
Does Fort Worth mean that the terms are mutually exclusive?
 
   
Wikipedia: Fort Worth, Texas
Fort Worth is the fifth-largest city in the state of Texas, 18th-largest city in the United States, as well as the fastest growing large city in the nation from 2000-2006 and was voted one of “America’s Most Livable Communities.”
 
Situated in North Texas, Fort Worth covers nearly 300 square miles in Tarrant and Denton counties, serving as the county seat for Tarrant County. As of the 2006 U.S. Census estimate, Fort Worth had a population of 653,320. The city is the second-largest cultural and economic center of the Dallas–Fort Worth–Arlington metropolitan area (commonly called the Metroplex), the fourth-largest metropolitan area in the U.S. with a population of 6 million in twelve counties. Fort Worth and the surrounding Metroplex area offer numerous business opportunities and a wide array of attractions.
 
Established originally in 1849 as a protective Army outpost at the foot of a bluff overlooking the Trinity River, the city of Fort Worth today still embraces and boasts of being more down-home, laid-back, and is proud of its traditionally old-fashioned ways when compared to its larger, more flashy eastern neighbor, Dallas.
 
Fort Worth still celebrates its colorful Western heritage that is deeply rooted in strong Southern influences. Fort Worth’s legendary “Western heritage” was made possible by settlers from the Old South looking for a new start. Fort Worth can be called a “gateway” to a cultural region, sometimes referred to as the “Western South.”
 
Fort Worth, Texas
Cowboys and Culture.
Only in Fort Worth.
Welcome to Fort Worth, the 17th-largest city in the United States and one of “America’s Most Livable Communities.” Today, Fort Worth, Texas is a thriving center of culture and commerce. Visitors are often surprised by everything Fort Worth has to offer: the Historic Stockyards, remarkable museums, a dazzling downtown area, Texas Motor Speedway, spectacular annual events and a lot more.
 
14 July 1974, Big Spring (TX) Herald, pg. 10A, col. 1 ad:
SEND FOR YOUR FREE PASSPORT TO FUN IN ASTONISHING FORT WORTH
(...)
For family fun at the crossroads of cowboys and culture, at money-saving rates, send the coupon below today.
 
Dallas Morning News
PHOTOGRAPHER CAPTURES FLAVOR OF FORT WORTH
Author: Jerry Cicelli  
Publish Date: September 2, 1984
   
FORT WORTH—Lee Angle has made a career of being Fort Worth’s photographer.
 
When officials of the Fort Worth Chamber of Commerce need someone to capture the unique character of the city, they naturally turn to Lee Angle Photography. Angle recently composed and photographed a setting for a poster the Fort Worth Convention and Visitors Bureau is distributing nationally to attract groups to the city. The poster, entitled, “Cowboys and Culture,’ shows a…
 
8 December 1991, Fort Worth (TX) Star-Telegram, “Convention bureau to woo groups with a culture party” by June White, pg. 27: 
The Fort Worth Convention and Visitor’s bureau will (...) in Austin will showcase the bureau’s new advertising slogan, “Cowboys and Culture.”
 
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From: “Composition Digest (Robert Royar, Moderator)”

Date: Mon, 29 Mar 1993 20:47:00 EDT
Subject: (Fwd: *C&CD*) TECHNICAL: 40th STC Annual Conference—Don’t Miss It (*COMP.COMP*) (5)
   
Fort Worth: Cowboys and Culture (optional fee) to Fort Worth historical sites. 
 
10 January 1999, Chicago (IL) Daily Herald, section 7, pg. 3, cols. 2-3:
It all began in 1896, when a group of ranchers gathered north of Fort Worth, Texas, to exhibit stock and trade breeding tips. Today is is the nation’s oldest livestock show. The Southwestern Exposition and Livestock Show, also known as the Fort Worth Stock Show and Rodeo, runs Jan. 22 through Feb. 7 at the Will Rogers Memorial Center. This year’s show will herald the city’s sesquicentennial celebration by taking a cowboys and culture theme tracing the city’s history from a dusty Western outpost to a modern metropolis.
   
27 June 1999, Syracuse (NY) Herald American, Stars section, pg. 29, col. 3:
Whether you bring your boots or your briefcase Fort Worth’s image is cowboys to culture.
   
New York Times
WHAT’S DOING IN; Fort Worth
By KATHRYN JONES
Published: September 2, 2001
   
Cowboys and culture don’t clash in Fort Worth; they coexist peacefully and even symbiotically. Bluejeans and cowboy boots are acceptable attire in some of the fanciest restaurants, and a weekend’s activities can encompass both cheering the bull riders at the rodeo in the Stockyards National Historic District and contemplating Picassos and Rembrandts in the Cultural District.
   
5 January 2003, Syracuse (NY) Post-Standard, Stars section, pg. 9:
FORT WORTH
Where Cowboys and Culture Coexist
(...)
“Some people think the words ‘cowboy’ and ‘culture’ don’t mix, but there’s no conflict. people of the horse world love the West; they also enjoy visiting museums.”
—Douglas Harman, president of the Fort Worth Convention and Visitors Bureau