A Genuine Texas Town (Rotan slogan)

“A Genuine Texas Town” is the nickname of the small town of Rotan in Fisher County. The slogan appears on T-shirts and mugs.  (The other Texas towns are not genuine?)
 
 
Handbook of Texas Online
ROTAN, TEXAS. Rotan is at the intersection of State highways 70 and 92, near the Double Mountain Fork of the Brazos in northwest Fisher County. A community called White Flat, named for the powdery white gypsum sand that lies near the surface of the land, had been established at the site before county organization in 1886. By 1900 White Flat had a school that also served as a Methodist church. The settlement struggled to survive until 1906, when lots were staked for rapid development after the Texas Central Railroad decided to locate its western terminus there. Early ranchers included J. W. Burrow and Alex and Warren Haynes, who sold land for the townsite to the railroad. The first lot buyers included H. C. Shelton, James B. Day, E. R. Day, J. A. Mardis, and W. E. Schick. The Texas Central built through the town in 1907. A post office application that year necessitated a name change, as there was already another White Flat post office in Texas, and the community was renamed for Ed Rotan of Waco, a major investor in the railroad. Rotan grew rapidly as the trade center for northern and western Fisher County and the southern part of Kent and Stonewall counties.           
 
Amazon.com
Rotan: A Genuine Texas Town Mug by Design a Product LLC
Buy new:  $11.95
 
Rotan: A Genuine Texas Town T-shirt by SHOPZEUS
Buy new:  $17.95 - $21.95
 
Texas Midwest Guide
Rotan
“A Genuine Texas Town”
Rich in Texas history and hospitality, Rotan is located in Fisher County at the crossroads of Hwys 92 and 70. Established in 1907, Rotan is centrally positioned to provide a perfect detour off the busy interstate to enjoy the hidden beauty of the countryside. Beautiful landscapes, plentiful wildlife and friendly businesses offer an escape from city life. The vast open space is available for ideal hunting. The area landmark “Double Mountain” is home to former Washington Redskins quarterback “Slingin” Sammy Baugh and also rancher Buster Welch, a legend in the world of cutting horses.
     
Houston Business Journal
Professionals give city’s image a once-over to find strengths, faults
Houston Business Journal - November 15, 2002
(...) 
PENNEBAKER: It is, and something which is very Boston-centric but clearly won’t resonate with anyone else. Atlanta is “World’s Next Great International City,” as opposed to Tampa which is “America’s Next Greatest City.” Seattle is the “Emerald City.” Cleveland, “The New American City.” But, see, none of those make you want to rush out there and do it.

There were two smaller towns that I think were terrific. One is Rotan, Texas, and theirs is “A Genuine Texas Town,” which is terrific for their tourism business.