A plaque remaining from the Big Apple Night Club at West 135th Street and Seventh Avenue in Harlem.

Above, a 1934 plaque from the Big Apple Night Club at West 135th Street and Seventh Avenue in Harlem. Discarded as trash in 2006.

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Entry from December 27, 2014
“Sleep on it” (not make an immediate decision)

To “sleep on it” is to put off a decision, often with a night to think about it and with an answer forthcoming the following morning. “Resolve to buy a bottle, and don’t ‘sleep on it’” was cited in print in an American newspaper advertisement in 1867.

“Don’t sleep on it”—the negative form—is often used in advertisements, cautioning a potential customer not to delay in accepting an offer.


The Free Dictionary
sleep on it
to not make an immediate decision about a plan or idea, but to wait until the next day in order to have more time to think about it.

10 August 1867, Logansport (IN) Weekly Journal, pg. 3, col. 5 ad:
Resolve to buy a bottle, and don’t “sleep on it.”
(Plantation Bitters—ed.)

Chronicling America
22 May 1909, Daily Arizona Silver Belt (Globe, AZ), pg. 8, col. 1 ad:
Now don’t sleep on your opportunities, but start your buying today.
(Brown’s store.—ed.)

27 June 1925, The Herald (Miami, FL), pg. B3 classified ad:
Act quick; don’t sleep on it; time will make it cost more.
(Paul Schroeder & Co. - ed.)

AZLyrics
MEAT LOAF LYRICS
“Paradise By The Dashboard Light” (1977)
(...)
[Boy:]
Let me sleep on it
Baby, baby, let me sleep on it
Let me sleep on it
And I’ll give you an answer in the morning

Urban Dictionary
sleep on it
the act of being lazy, and putting things off.
taking things lightly, and too casually.
to sleep on it
i told her she has to take the cat to the vet, but she sleeps on it
by neveryoumind February 17, 2005

ScienceDaily
Complex Decision? Don’t Sleep On It
Date: August 11, 2008
Source: University of New South Wales
Summary:
Neither snap judgements nor sleeping on a problem are any better than conscious thinking for making complex decisions, according to new research. The finding debunks a controversial 2006 research result asserting that unconscious thought is superior for complex decisions, such as buying a house or car. If anything, the new study suggests that conscious thought leads to better choices.

Twitter
Mohamed Ndiaye
‏@TribalM0
My album drops 2015 don’t sleep on it
12:31 AM - 27 Dec 2014

Posted by Barry Popik
New York CityWork/Businesses • Saturday, December 27, 2014 • Permalink