A plaque remaining from the Big Apple Night Club at West 135th Street and Seventh Avenue in Harlem.

Above, a 1934 plaque from the Big Apple Night Club at West 135th Street and Seventh Avenue in Harlem. Discarded as trash in 2006.

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Entry from October 14, 2004
Superflack
"Superflack" was mentioned in William Safire's "On Language" column of March 18, 1979. It follows "superman," "superstar," and "supermodel." The first "superflack" may have been Bobby Zarem, described in the 1978 Washington Post article below.

There are "superflacks" on both coasts - Los Angeles and New York. "Superflack" is not to be confused with "superfly," a similar term of this decade.


31 October 1978, Washington Post, pg. A3:
At 42 and enormously successful, he (Bobby Zarem - ed.) is no mere superrflack in a gabardine suit peddling pap to showbiz columnists.
Posted by Barry Popik
Workers/People • (0) Comments • Thursday, October 14, 2004 • Permalink