A plaque remaining from the Big Apple Night Club at West 135th Street and Seventh Avenue in Harlem.

Above, a 1934 plaque from the Big Apple Night Club at West 135th Street and Seventh Avenue in Harlem. Discarded as trash in 2006.

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Entry from May 19, 2008
Southwaste (for “southwest")

"Southwaste” is a derogatory term for “southwest.” Southwest Airlines (based in Dallas) was nicknamed “Southwaste” by at least 1996. The former Southwest Conference (SWC) was nicknamed “Southwaste” by at least 1998. Southwest Texas State (now Texas State University) was called “Southwaste” by at least 1993. Austin’s SXSW festival has been called “South by Southwaste” by some.

“Southworst” has been used as well as “Southwaste” for “Southwest.”


Wikipedia: Southwest Airlines
Southwest Airlines Co. (NYSE: LUV) is an American low-cost airline based in Dallas, Texas, with its largest focus city at Las Vegas’ McCarran International Airport. It is the largest airline in the United States by number of passengers carried domestically per year and (as of December 31, 2007) also the largest airline in the world by number of passengers carried. It is also the 6th largest U.S. airline by revenue. It also maintains the fourth-largest fleet of aircraft among all of the world’s commercial airlines. (Tied 4th place with Northwest Airlines)

Southwest Airlines has carried more customers than any other U.S. airline since August 2006 for combined domestic and international passengers according to the U.S. Department of Transportation’s Bureau of Transportation Statistics. Southwest Airlines is one of the world’s most profitable airlines and in January 2008, posted a profit for the 35th consecutive year.

Airliners.net forum: Funny Airline Nicknames
Southwest:
Southworst
Southwaste

Wikipedia: Southwest Conference
The Southwest Conference (SWC) was a college athletic conference in the United States that became defunct in May of 1996. It consisted of schools in the states of Arkansas, Oklahoma and Texas.

Established in 1914, its charter members were the University of Texas at Austin, Texas A&M University, Baylor University, the University of Arkansas, the University of Oklahoma, Oklahoma A&M University (currently Oklahoma State), Southwestern University (in Georgetown, Texas), and Rice University.

Google Groups: rec.sport.football.college
Newsgroups: rec.sport.football.college
From: (Chris S. Robbins)
Date: Fri, 15 Jan 1993 16:26:35 GMT
Local: Fri, Jan 15 1993 12:26 pm
Subject: Re: A&M - OU in ‘93

Next loser- Southwaste Tex. St., Sat.

Google Groups: rec.travel.air
Newsgroups: rec.travel.air
From: (Kim Hackett)
Date: 1996/03/30
Subject: Re: Airline acronyms (word play) ?

Southwest Airlines
• Southwaste Airlines
• Southworst Airlines

Google Groups: rec.sport.football.college
Newsgroups: rec.sport.football.college, rec.sport.football.pro
From: Paul Banik Date: 1998/01/27
Subject: Re: Michagan takes it in the shorts!!!

Oh...I thought it was because Texas was part of those 4 weak sisters that joined the Big 12 from the SWC (Southwaste Conference). The others would be Baylor,Texas A&M and Texas Tech I think.

JamBase
WASTE NOT, WANT NOT | SXSW HAS IT ALL
[Published on: 3/31/03]
It might be shocking to realize that an event bringing in over 800 bands from around the world, 150 films, a barrage of industry bigwigs and many surprise artists would be considered a rip-off by so many Austin residents. Commonly referred to by locals as “South by Southwaste,” the annual conference brings in enthusiasts from everywhere to spend a week in Texas’ most creative city, yet many of the town’s residents spend the whole time trying to avoid the traffic jam downtown. 

Google Groups: comp.lang.cobol
Newsgroups: comp.lang.cobol, comp.sys.ibm.as400.misc
From: “Madcap”
Date: 25 Oct 2005 14:07:06 -0700
Local: Tues, Oct 25 2005 5:07 pm

Subject: Re: Considering relocating to Austin/San Antonio, TX - looking for info In San Marcos you’ll find Southwest Texas State University, or Southwaste as we used to call it due to their reputation for throwing parties.

Adventures of Retta & Cliff
Friday, September 14, 2007
Where’s the party, ociffer?
Tonight’s copper training involves a bunch of drunk college students. Yes really. It’s called field sobriety testing or live sobriety testing or something like that. They have recruited a bunch of students from Southwaste Texas (There is a reason this school has earned the nickname.) to visit the academy, ingest a bunch of alcohol and then walk the line, follow the light and other fun drunk driver tests.

Posted by Barry Popik
Texas (Lone Star State Dictionary) • (0) Comments • Monday, May 19, 2008 • Permalink