A plaque remaining from the Big Apple Night Club at West 135th Street and Seventh Avenue in Harlem.

Above, a 1934 plaque from the Big Apple Night Club at West 135th Street and Seventh Avenue in Harlem. Discarded as trash in 2006.

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Entry from March 23, 2005
MTA; MetroCard
The MTA (Metropolitan Transportation Authority) has quickly been getting a bad reputation for high fares and poor service. This has created some uncomplimentary nicknames.

"MetroCard" was introduced in 1994.

(Google Groups)
Proposed NYC MTA Fare Increases!
MTA - More Trouble Ahead! Jay
nyc.transit - Aug 7 1995, 2:44 am by JEich99620 - 29 messages - 17 authors

(Google Groups)
Odd NYCTA quote from NY Times Tuesday October 6, 1998
... I have seen the trend spread over into supervision now. Kenny NYCTA Motorman MTA....
Moving Trash Around ....Moving Thugs Around ....More Trouble Ahead
nyc.transit - Oct 30 1998, 2:42 am by KRH1955 - 9 messages - 9 authors

23 March 2005, New York Post, pg. 32 editorial:
More Trouble Ahead?

(Trademark)
Word Mark METROCARD
Goods and Services IC 009. US 021 023 026 036 038. G & S: Magnetically encoded, pre-paid cards used as payment device for payment of subway and bus fare transactions. FIRST USE: 19941100. FIRST USE IN COMMERCE: 19941100
Mark Drawing Code (1) TYPED DRAWING
Serial Number 76522888
Filing Date June 16, 2003
Current Filing Basis 1A
Original Filing Basis 1A
Published for Opposition February 15, 2005
Owner (APPLICANT) Metropolitan Transportation Authority CORPORATION NEW YORK 347 Madison Avenue New York NEW YORK 10017
Attorney of Record LOUIS S. EDERER
Prior Registrations 1945002;2004170
Type of Mark TRADEMARK
Register PRINCIPAL-2(F)
Live/Dead Indicator LIVE

Posted by Barry Popik
Transportation • (0) Comments • Wednesday, March 23, 2005 • Permalink