A plaque remaining from the Big Apple Night Club at West 135th Street and Seventh Avenue in Harlem.

Above, a 1934 plaque from the Big Apple Night Club at West 135th Street and Seventh Avenue in Harlem. Discarded as trash in 2006.

Recent entries:
“Starbucks isn’t really that expensive when you consider what Victoria’s Secret charges per cup” (7/25)
“Teacher: ‘Why are you late?’ Student: ‘Why does it matter? You still get paid, right?‘“ (7/25)
“Yoga is my favorite way to pretend to work out” (7/25)
“Work is the greatest thing in the world, so we should always save some of it for tomorrow” (7/25)
“I try to avoid things that make me fat. Like scales, photos and mirrors” (7/25)
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Entry from July 07, 2013
Micro-loft

The term “micro-loft” was trademarked by Rosslyn Lofts (Los Angeles, CA), with a first use in commerce on August 11, 2006. The term “microloft”—synthetic fibers—had been trademarked since 2003. A “micro-loft” is a tiny loft apartment. “Micro-loft” was used in the film Wanderlust (2012), which featured its characters living in the tiny Manhattan space—although the term had been more popular in Los Angeles at that time. “Tumblr’s David Karp Not Into Micro-Lofting” was the title of a January 16, 2012 article on the real estate blog Curbed NY.

The term “micro unit” (or “micro apartment”) was popularized in 2012.


Rosslyn Lofts
With The Rosslyn Lofts’ grand opening in July 2009, this historic property now offers a charming and affordable Micro-Loft® living environment in the heart of the evolving Downtown community.

Curbed LA
Want Tiny Downtown Studio? Wait for Free Internet
Thursday, October 25, 2007, by Eric
Buxbaum Group and The Amerland Group purchased downtown LA’s Rosslyn Hotel, Rosslyn Lofts, 451 S. Main St., for $24.5 million and are promising all kinds of renovations.

The building’s 259 new affordable “micro-loft” units will be built on floors three though nine. All apartments will include kitchenettes, all-new plumbing and electrical wiring, new bathroom fixtures, heating, finished concrete flooring and ceiling fans. The units will also have phone, Internet and cable access. “Our goal is to provide the Internet access free to tenants,” Jules Arthur, a principal at the Amerland Group, noted. “Basic electric for cooking and heating also will be paid by the landlord on the affordable housing floors.”

Curbed LA
Wednesday, July 15, 2009, by Marissa Gluck
Rosslyn Hotel Reunites With Conjoined Twin
Via blogdowntown comes news that affordable housing provider The Amerland Group is planning to purchase the Rosslyn Hotel on 5th and Main for more than $10 million. The company already owns our favorite efficiency “micro-lofts” the Rosslyn Lofts and the Alexandria.

Curbed NY
Sold Stuff
Tumblr’s David Karp Not Into Micro-Lofting

Monday, January 16, 2012, by Dave Hogarty
Tumblr founder David Karp—who created an Internet site that whittled the Internet from long-form blog posts to bite-sized entries of videos, photos, and quotes—wanted nothing so reductive in his living space. He recently purchased a 1,700 square foot loft at the Esquire building at 330 Wythe Avenue in Williamsburg for $1.6 million. That’s a lot of “notes”!

\Entertainment Weekly
Movie Review
Wanderlust (2012)
MPAA Rating: R

Reviewed by Lisa Schwarzbaum | Feb 29, 2012
(...)
The setup is sturdy. Rudd and costar Jennifer Aniston play George and Linda, sharp-edged Manhattanites who can barely afford their tiny living quarters — known as a “micro-loft,” in Realtor-speak — even when George brings home a salary from his hated corporate job.

Specht Harpman
Manhattan Micro-Loft featured in The New York Times
Our Manhattan Micro-Loft (West 73rd St. Residence) is now featured in The New York Times!
Read the article HERE
(see more images on our website HERE)
By Specht Harpman on January 16, 2013 10:53 PM

Curbed NY
Beyond Microdwellings
Architects Imagine Housing Alternatives for New York City

Thursday, January 24, 2013, by Sara Polsky
This week has become small spaces week in New York City, with the announcement of the winner of the city’s adAPT micro apartment competition and the unveiling of the runners-up.
(...)
The designs include 232-square-foot micro-lofts from a team led by Peter Gluck. The lofts would fit 20 to a building on the typical 25 by 100-foot lot, and like the adAPT competition finalists, the building would include many shared amenities.

Curbed NY
The Most Spacious 425-Square-Foot Apartment on the UWS
11:00 AM, May 2 2013
What started as an awkward top-floor brownstone apartment with no room for a couch has been transformed into a flowing micro-loft with double-height ceilings and a statement staircase.

(Trademark)
Word Mark MICROLOFT
Goods and Services IC 022. US 001 002 007 019 022 042 050. G & S: Synthetic fibers. FIRST USE: 20030113. FIRST USE IN COMMERCE: 20030113
Standard Characters Claimed
Mark Drawing Code (4) STANDARD CHARACTER MARK
Serial Number 78503894
Filing Date October 21, 2004
Current Basis 1A
Original Filing Basis 1B
Published for Opposition January 10, 2006
Registration Number 3112973
Registration Date July 4, 2006
Owner (REGISTRANT) Down Lite International CORPORATION OHIO 8153 Duke Blvd. Mason OHIO 45040
Attorney of Record Louis K. Ebling
Type of Mark TRADEMARK
Register PRINCIPAL
Affidavit Text SECT 15. SECT 8 (6-YR).
Live/Dead Indicator LIVE

(Trademark)
Word Mark MICRO-LOFT
Goods and Services IC 036. US 100 101 102. G & S: Real estate rental services, namely, rental of residential housing apartment units that are less than four hundred and fifty square feet in size located in buildings over two stories in height. FIRST USE: 20050818. FIRST USE IN COMMERCE: 20060811
Standard Characters Claimed
Mark Drawing Code (4) STANDARD CHARACTER MARK
Trademark Search Facility Classification Code NOTATION-SYMBOLS Notation Symbols such as Non-Latin characters,punctuation and mathematical signs,zodiac signs,prescription marks
Serial Number 77278840
Filing Date September 13, 2007
Current Basis 1A
Original Filing Basis 1A
Date Amended to Current Register December 20, 2007
Registration Number 3396740
Registration Date March 11, 2008
Owner (REGISTRANT) The Amerland Group, LLC LIMITED LIABILITY COMPANY CALIFORNIA Suite 240 2878 Camino Del Rio South San Diego CALIFORNIA 92108
Type of Mark SERVICE MARK
Register SUPPLEMENTAL
Live/Dead Indicator LIVE

Posted by Barry Popik
New York CityBuildings/Housing/Parks • Sunday, July 07, 2013 • Permalink