In 1983, the brothers converted what had been the Silvercup Bread Bakery into a television and movie studio. Since then films such as "When Harry Met Sally," Broadway Danny Rose, "Ransom," and "Private Parts" have been filmed at Silvercup studios, as well as HBO's "The Sopranos," and "Sex and the City."
Along with Kaufman Astoria Studios, which is home to "Cosby" and "Sesame Street," and arguably where the American film industry began, Silvercup and several other smaller studios have helped transform Queens into Hollywood East.
14 February 1971, New York Times, pg. BQ98:
Ghosts of Old Movies
Haunt Queens Studio
(Photo Caption - ed.)
27 August 1989, New York Times, pg. R5:
In 1980 George Kaufman of Kaufman Realty Corporation in Manhattan took over commercial operations and changed the name to Kaufman Astoria Studios. In 1981 the foundation reincorporated as the American Museum of the Moving Image, which runs the museum. THe studio's output, along with that of nearby Silvercup Studios and several smaller production facilities, has led to southern Astoria's being dubbed Hollywood East.
18 September 1995, Times Union (Albany, NY), pg. B2:
Kaufman Astoria Studios make a name for itself as Hollywood East.
28 October 1977, New York Times, pg. G6:
LONG ISLAND CITY (13.5 miles) A manufacturing area since the Industrial Revolution. Thanks to studios like SIlvercup and Kaufman-Astoria, some refer to this area as Hollywood East.
18 September 1998, New York Times, pg. E39:
"ASTORIA: HOLLYWOOD EAST AND ATHENS WEST," Queens. A tour of the area around the Kaufman Astoria Studios, with stops at the Socrates Sculpture Garden, St. Demetrios Greek Orthodox Cathedral as well as Greek Bakeries and markets.
25 February 2002, New York Post, pg. 24:
The city is poised for a wave of movie-studio construction that, if completed, will turn the Big Apple into Hollywood East.