The Apple watch was released in April 2015 and provided at-a-glance headlines and brief news stories. Sportswriter Dan Shanoff wrote in September 2014:
“And yet even that notification layer feels larded in the context of the single-most-interesting media-industry detail from yesterday’s Apple presentation: We are about to enter the era of ‘glance journalism.’”
The term “glance journalism” began to be widely used in April 2015, when the watch was first sold. “Glance journalism makes tweets look like longform,” Shanoff wrote in 2014.
Wikipedia: Dan Shanoff
Dan Shanoff is a former writer for ESPN.com’s Page2 section who now runs his own sports blog. Every weekday morning between January 6, 2003 and August 31, 2006 he put out a “Daily Quickie” article, in which he discussed the important sports happenings from the previous day and those due to be played in the immediate future. One of Shanoff signature traits in his writing is his love of ‘Instant History,’ meaning that whatever took place yesterday in sports is generally the most important thing to ever happen.
With the Apple Watch comes a new era of “glance journalism,” and I glance over the opportunity: https://medium.com/@danshanoff/the-new-era-of-glance-journalism-f7002cd09b3b
12:03 PM - 10 Sep 2014
Wearables could make the “glance” a new subatomic unit of news
“The audience wants to go faster. This can’t be solved with responsive design; it demands an original approach, certainly at the start.”
By DAN SHANOFF Sept. 11, 2014, 3:08 p.m.
And yet even that notification layer feels larded in the context of the single-most-interesting media-industry detail from yesterday’s Apple presentation: We are about to enter the era of “glance journalism.”
“Glance” is the name of the feature of the Apple Watch that let Watch-wearers skim through a series of not-quite-notifications. Maybe they are notifications, but only as a subset of a new class of ultra-brief news.
“Atomic unit” was a helpful metaphor, but we’re now talking about the proton/neutron level. Glance journalism makes tweets look like longform, typical news notifications (and even innovative atomized news apps) look like endless scroll, and Seward’s list of essential Things (chart, gif, quote, stat) look unresponsive.
October 05, 2014
Glance journalism: News without a click-through
I’m not the first person to use the term “glance journalism” (I first came across it in Dan Hannoff’s post) and looking through Amy Webb’s slides from the Online News Association, it appears GOH – glance optimised headlines – are soon to be a thing.
With the launch of the Apple Watch, ‘Glance’, the name of the feature that lets Apple Watch-wearers skim through a series of notifications, has been brought to our attention and news organisations will no doubt be looking to provide news at a glance (and amending CMS’s accordingly.)
The future is in glance journalism and websites will die out. Strong stuff from non traditional media panel. #aopautumn
8:56 AM - 9 Oct 2014
Meet the Newest, Most-Hated Buzzword — Thanks to Apple Watch
By Shawn Paul Wood on Apr. 21, 2015 - 5:00 PM
But even as we speak, another buzzword is creeping up in the worlds of PR and media. It has made our toes collectively curl while we struggle not to swallow our tongues.
This execrated and offensive word is brought to you by Apple Watch and its early adopters, like The New York Times.
Newsrooms have glance journalism up their sleeves
BY WAYNE MACPHAIL | APRIL 22, 2015
But, the advent of wearable technology like smartwatches has ushered in what’s been called “glance journalism.” On smartwatches, headlines appear on a small wrist-worn screen. Those headlines can be dismissed with a tap, a swipe and button push, or by just not looking at the screen when a buzz on the wrist says some piece of news has arrived. News alerts on a wearable are completely disposable.
That’s why newsrooms are beginning to give special attention to the glance. What does it mean that someone looks at your news alert when it appears on their wrist? Is the headline the right kind of microcontent to send to a wearable? If someone looks at an alert but doesn’t take any action, what does that mean? And, how do you measure it?
When the editors at New York Times designed their Apple Watch app, they decided that glances matter, a lot. In fact, they think they deserve a new form of microcontent: the one-line story.
Digital Media Brief Glance Journalism and the Apple Watch
Published on Apr 23, 2015
We’ll talk about the future of news on your wrist on this week’s Mediatwits podcast, with guests Julia Beizer, director of mobile products at the Washington Post; Ricardo Bilton, staff writer Digiday; and Cindy Jeffers, CEO of Salon.com. We’ll also be joined by regular Andrew Lih at American University, with PBS MediaShift’s Mark Glaser hosting and Jefferson Yen producing.
New York City • Media/Newspapers/Magazines/Internet • Monday, April 27, 2015 • Permalink