A plaque remaining from the Big Apple Night Club at West 135th Street and Seventh Avenue in Harlem.

Above, a 1934 plaque from the Big Apple Night Club at West 135th Street and Seventh Avenue in Harlem. Discarded as trash in 2006.

Recent entries:
Entry forthcoming—B.P. (3/27)
“Happiness is having a rare steak, a bottle of whisky—and a dog to eat the rare steak” (3/27)
“What whiskey will not cure, there is no cure for” (3/27)
“Good girls are made of sugar and spice. Country girls are made of whiskey on ice” (3/27)
“This whiskey tastes like I’m about to tell you how I really feel” (3/27)
More new entries...

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Entry from February 26, 2016
Brewers Row (North 11th Street, Williamsburg; Linden Street, Bushwick)

Entry in progress—B.P.

Google Books
The Curious New Yorker:
329 Fascinating Questions and Surprising Answers about New York City

By Andrea Kannapell
New York, NY: Times Books
1999
Pg. ?:
In fact, Bushwick—which is one of Brooklyn’s oldest towns, incorporated in 1660—attracted so many brewmeisters that the area around Scholes and Meserole Streets became known as Brewers’ Row.

Google Books
Brooklyn by Name:
How the Neighborhoods, Streets, Parks, Bridges, and More Got Their Names

By Leonard Benardo and Jennifer Weiss
New York, NY: New York University Press
2006
Pg. 14:
Brewers Row (North 11th Street between Berry Street and Wythe Avenue) This patch of North 11th Street was named Brewers Row in 2000 to remember the once thriving hops industry in Northern Brooklyn. At the turn of the twentieth century there were nearly fifty breweries in Williamsburg and Bushwick, and Brooklyn produced more beer than Detroit and Milwaukee combined. German immigrants making use of Long Island pure water were the main actors here. The post-prohibition turn toward national-brand brewing spelled the end of such happier (hoppier?) times.

Ephemeral New York
When Miss Rheingold ruled New York City
October 17, 2009
(...)
Miss Rheingold helped make the beer New York’s most popular in the 1950s and 1960s. Rheingold goes way back in the city; it opened in 1883 in Bushwick on the nabe’s famed “Brewers Row,” which earned its moniker because so many German-American beer companies began there.

Alas, they shut down in 1976, but the brand was revived in the 1990s. A new Miss Rheingold contest was also reinstated recently, but the contestants are all female bartenders.

Daily News (New York, NY)
Local leaders push for historic district in Bushwick’s ‘Brewers Row’
BY NICOLE CARTER DAILY NEWS STAFF WRITER Tuesday, November 2, 2010, 9:22 AM
An enclave of Bushwick, Brooklyn may be heading for landmark status, if community leaders get their way.

A few local crusaders want turn “Brewers Row,” located around Linden Street, Gates Avenue and Bushwick Avenue, into an historic district before the buildings are altered, sold, or destroyed.

Google Books
The Oxford Companion to Beer
Edited by Garrett Oliver
New York, NY: Oxford University Press
2011
Pg. 185:
There was an area in Bushwick known as “Brewers’ Row” where 11 breweries occupied a 12-block area. Many had large underground caverns that were ideal for lager fermentation because they maintained a cool temperature year round. Before Prohibition, many New York breweries owned retail outlets in the city.

Some of the better known Brooklyn breweries were the Consumers Brewing Co., the Excelsior Brewing Co., the Federal Brewing Co., Indian Wharf Brewing Co., Old Dutch Brewing Co., Piel Brothers Brewing Co., Schlitz Brewing Co., and Welz & Zerwick Brewing Co.

Google Books
The Audacity of Hops:
The History of America’s Craft Beer Revolution

By Tom Acitelli
Chicago, IL: Chicago Review Press, Incorporated
2013
Pg. 158:
It was on Meserole Street, which used to be known as Brooklyn’s Brewers Row—and would be again.

Posted by Barry Popik
New York CityStreets • Friday, February 26, 2016 • Permalink